Food Photography Project: Cheeseburger & Buffalo Chicken Burger

One of my go-to comfort meals is a juicy burger! Being in London, we’re totally spoiled for places to go to grab one, or to have one delivered right to our door. My favorite, however, is a homemade cheeseburger or chicken burger - usually made in the Summer when we have family coming to stay as it’s a real favorite of theirs.

Inspired by all of the amazing burger imagery I always come across and at the time with a smaller amount of strong burger food photography in my portfolio - I decided to produce and shoot a short-form food photography project.

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FoodHikaru Funnell
Case Study: Lee Kum Kee x Universal - Kung Fu Panda

Previous long-term client Lee Kum Kee is are a household brand that have been operating for over 130-years and are well known as the creators of Oyster Sauce amongst many other firm favourites. Sold from Hong Kong to the UK and US - they have a far-reaching product range that is loved by many - from home cooks like me, to Michelin-starred chefs like Andrew Wong.

With the release of the fourth installment of the popular animated franchise, Kung Fu Panda -the Lee Kum Kee Europe marketing team had just partnered with Universal as an official partner to the newest film.

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Food, ProductHikaru Funnell
Case Study: ManiLife - Peanuts

Based in London, ManiLife are popular brand - known for their range of peanut butters that are made of single estate peanuts from Argentina.

With their popular snacking peanuts launched earlier in the year - the brand team decided to redesign the packaging to stand out on the competitive shelves of supermarkets and stores…

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Food, ProductHikaru Funnell
Case Study: The Tiffin Tin

Founded in 2005 in Hornsey North London, The Tiffin Tin are an popular Indian takeaway restaurant with six kitchens across the North and East of the city, as well as offering catering for events.

They are known for their authentic flavours, they bring home-cooked flavours from their home of Sri Lanka and India to their menu. They offer a wide selection of classics and traditional dishes - cooked on charcoals with Naan breads freshly made in the Tandoor to elevate their flavours.

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Case Study: Longhorn Burgers

Longhorn Burgers is a sub-brand under the Orbit Ltd brand, owned and operated by 3 co-founders. With their menu for Longhorn completed, they contacted me with a brief to capture menu food photography of their American style burger menu.

The menu had popular items like cheeseburgers, loaded mac burgers, spicy chicken burgers, loaded fries, classic sides and dips.

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RestaurantHikaru FunnellJeru
Case Study: Lee Kum Kee - Oyster Sauce

Lee Kum Kee are a 130-year old company and that are known to be the original creators of Oyster Sauce. The sauce packs an umami punch - being found in domestic and commercial kitchens the world over; used in dishes from egg fried rice, to meatballs and beyond.

Wanting to celebrate and communicate the many uses of Oyster Sauce in Western and non-western cooking - they reached out to previous collaborator and production company HeeHaw to produce taste test content for four key regions; UK, DE, and NL.

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Case Study: ManiLife - Almond Butter

With their core range of single-estate peanuts being used for their popular peanut butters, ManiLife responded to popular demands by their own Almond Butter, using carefully sourced Almonds from Portugal.a

Looking to the UK launch in a couple of months, the marketing team reached out to me. The brief was to capture product photography packshots, and food photography pairings of the product with a dish - along with a collection of kitchen style packshots. The product would launch as a smooth and crunchy variety, coming in glass jars and larger serving-size tubs for use in cooking.

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Food Photography Project: Cinema Popcorn

As a food photographer, I have a love for all things food and content - giving me lots of great opportunities to creatively brainstorm on clients’ food photography briefs, and of course, shoot them too.

A big part of applying a creative treatment to a food photography brief, is in immersing yourself in content, both digitally, and online - as well as knowing the best time to set aside an idea, that may be visually strong - but not the right fit for their specific brief.

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Food, Second SummaryHikaru Funnell
Case Study: Spot The Wing

Spot The Wing are a newly opened fast food restaurant in Harlesden, North West London. They specialise in Buffalo-style wings, with a wide offering of menu items, and a range of seven sauces to select for every wing or chicken base, with a selections of sides and desserts also being available.

They reached out to me when looking for a food photographer to capture menu food photography of their core sellers on their menu, including wings, fried chicken, and sides.

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Case Study: ManiLife x Joe & Seph's

Existing client, ManiLife are a well-known B Corp brand that produces amazing peanut butter using single-estate peanuts from a family farm in Argentina. Collaborative at-heart and looking to expand their offering, they teamed up with the equally well known popcorn brand, Joe & Seph’s.

The brand collaboration saw two new products shortly being released; a Salted Caramel peanut butter using Joe & Seph’s Salted Caramel Sauce, and Joe & Seph’s Popcorn, using ManiLife’s Deep Roast peanut butter.

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